JioStar

Senior Director - Entertainment Ad Sales, Digital, LCS

Mumbai · Work from office Experience not set Posted 1 mo ago Sourced by hiARed
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About the role

About the Role This is a high-impact leadership opportunity to lead a strategically important pod within JioHotstar's LCS Branding charter, a portfolio of India's largest FMCG, F&B, and Alco-Bev advertisers. Your account book spans global CPG majors, Indian FMCG leaders. These are among the most sophisticated brand-building advertisers in India - the marketers who set the benchmark for premium pricing, always-on media commitments, and content-led brand storytelling on any premium platform. You will be the Industry lead, the single-threaded owner of client relationships, revenue delivery, and category strategy for this pod- reporting into the SVP, LCS Branding (who is the vertical head). Your mandate is to grow JioHotstar's share of these advertisers' digital brand-building budgets year on year - moving them from reach-led buys to always-on, integrated partnerships that combine video, CTV, first-party data, impact properties, and branded content. Key Responsibilities Revenue & Portfolio Ownership • Own the annual revenue charter for the CPG pod with a clear plan to grow share of wallet and expand into under-monetized categories. • Build account-level plans for the top accounts each with a JBP-style construct combining committed spends, sponsorship anchors, branded content, CTV investment, and first-party data partnerships. • Drive premium yield discipline, CPG is the p

Skills

ReportingCross-functional collaborationStorytellingAdvertisingProcurementLeadershipBrand managementStrategic planning

Role details

Employment type
Full-time
Openings
1

About JioStar

Indian company


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